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Marketing Coordinator

Title: Marketing Coordinator

Salary: $60K + Super + Bonus (Equivalent to 20% of your base salary)

About the role:

The Marketing Coordinator will play a crucial role within our Growth division, tasked with managing and supporting a diverse array of marketing strategies and agencies that amplify our brand’s presence and value. We are looking for a natural storyteller with a genuine passion for the transformative power of property investing who will bring a unique blend of creativity, energy, and an innovative mindset to the role, leveraging the latest AI technologies to enhance productivity while maintaining a personal touch in all initiatives. Reporting to the Head of Growth, the Marketing Coordinator is poised for progression to a Marketing Manager position, promising a rewarding career trajectory for a motivated and high-achieving individual.

About our company:
InvestorKit is a premier buyers agency in Australia, renowned for its data-driven approach and high-performance culture. We specialise in helping clients achieve their financial goals through strategic property investments backed by comprehensive market analysis and insights. Our team is dedicated to delivering exceptional results and exceeding client expectations by leveraging cutting-edge technology and industry expertise.

Key Responsibilities:

  • Manage the scheduling and posting of content related to SPI and PR hubs across social media platforms.
  • Oversee the collection and management of data, extracting and feeding insights into/from our marketing analytics dashboard to refine strategies.
  • Coordinate email marketing campaigns, including the distribution of blogs, whitepapers, podcasts, and sales promotions.
  • Support Business Analysts with post and template management, the creation of brand packs, and the development of 90-day marketing plans for scalability.
  • Facilitate the inclusion of our voice in relevant podcasts and manage the scheduling and outreach for guest appearances on our podcast.
  • Maintain the organization of internal brand assets and ensure smooth access for the repurposing of marketing materials.
  • Capture engaging photos and videos at team events for social media purposes.
  • Collaborate with agencies during calls, ensuring action items are captured and quality control measures are implemented.
  • Manage internal team items, including bios, profile images, social media taglines, and the management of creative and physical awards.
  • Produce ad-hoc graphics and assist with creative tasks beyond the primary scope as needed.

Additional Traits and Requirements:

  • A natural storyteller with a deep belief in the impact of property investing and a passion for marketing as a means to achieve transformative outcomes.
  • Exhibits a vibrant energy and a reservoir of creative ideas aimed at elevating our marketing efforts to new heights.
  • A profound interest in AI and technological advancements in marketing, using these tools to enhance job productivity while ensuring personalization and human touch in communications.
  • Demonstrates a commitment to continuous learning and adaptation, staying abreast of emerging tools and trends in the marketing and AI spaces to drive the team and company forward.

Skills and Qualifications:

  • Experience in marketing coordination and content creation, with a strong foundation in social media management and email marketing.
    An innovative mindset, with a passion for leveraging technology and AI to enhance marketing effectiveness and efficiency.
  • Exceptional organizational and project management skills, complemented by a meticulous attention to detail.
  • Proficiency in data analysis, with the ability to translate insights into actionable marketing strategies.
  • Strong graphic design skills and proficiency in design tools for the creation of visuals and marketing materials.
  • Excellent communication skills, both verbal and written, with the ability to collaborate effectively across teams and with external partners.

The Marketing Coordinator role is designed for an ambitious, creative, and technologically savvy individual who is passionate about the power of marketing to transform lives through property investing. This role offers a unique opportunity to contribute to our growth, shape our brand’s narrative, and progress within the organization, all while being at the forefront of marketing innovation.

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